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Rapports
Tanzania: Revenue Growth to Be Underpinned by Mobile Network Expansion into Rural Areas

Pyramid Research estimates that Tanzania's telecom market will reach US$1.3bn in revenue in 2015. Mobile voice services will continue to be the major revenue contributor generating $845m, or 67.0%, of total service revenue in 2015. Growth in mobile service revenue will be driven by the expansion of mobile networks into new regions, particularly rural areas. Increasing price competition has also helped to boost adoption and usage of mobile services, including mobile money services. Over the next five years, overall service revenue will grow at a CAGR of 4.5% to reach $1.6bn in 2020.
Key Findings
- With total service revenue of $1.3bn in 2015, Tanzania's telecom market ranks lower than neighboring market Kenya, which has a smaller population. Between 2015 and 2020, Pyramid Research expects Tanzania's total market revenue to grow at a CAGR of 4.5%, to reach $1.6bn in 2020. In local currency, the market is expected to increase at a faster CAGR of 11.7% over the same period.
- The two l
Executive summary
Market and competitor overview
Regional context
Economic, demographic and political context
Regulatory environment
Demand profile
Service evolution
Competitive landscape
Major market players
Segment analysis
Mobile services
Fixed services
Identifying opportunities
Overall market opportunities
About Pyramid Research
For nearly 25 years, Pyramid Research has been providing practical advice on emerging market and service opportunities to leaders in the converged communications, media and technology industries. This distinctive approach to our research helps our clients identify opportunities and develop profitable business strategies.
Our highly structured analysis closely examines the performance, technology trends, macroeconomic and regulatory environment of service providers and equipment vendors in all of the countries we cover. Using a bottom-up approach, we size market demand across services and countries, and conduct end user surveys to validate adoption trends and anticipate shifts in demand.
Unlike our competitors who provide general global answers by indexing data from a few select markets, we fully segment and analyze the competitive landscapes of more than 100 countries. We conduct our own primary research in every country and develop scenarios for growth across technologies by assessing existing and emerging business models.
This unparalleled foundation assures clients that advice from Pyramid Research is reliable, relevant, and practical.
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Sunil Sethia – ssethia@globaldata.com