Consumer and Market Insights: Bakery and Cereals Market in South Africa

Consumer and Market Insights: Bakery and Cereals Market in South Africa
Mars 2015
Afrique du Sud
Type de Produit
Description du rapport

This report brings together consumer insight and market data to provide a comprehensive brief of South Africa's Bakery and Cereals market. This allows for the rapid identification of key growth opportunities across major Bakery and Cereals categories and their packaging.

Key Findings

- South Africa's Bakery and Cereals market is forecast to register higher value and volume growth during 2014-2019 compared to historic growth.

- Bread & Rolls is the largest category by volume in the South African Bakery and Cereals market.

- Hypermarkets & Supermarkets is the largest distribution channel in the South African Food sector followed by Food & Drinks Specialists.

- Branded products registered higher growth than the private label products during 2011-201- The Dough Products category has the highest private label penetration in the South African Bakery and Cereals market.

- Flexible Packaging is the most used packaging material in the Bakery and Cereals market while Plastic Ties are the m

Table des matières

Description de l'éditeur

About Canadean

Canadean has long held a reputation with FMCG markets for providing specialist business information by conducting detailed industry and consumer research, supported by insightful value-added analysis. Canadean covers the entire spectrum of the consumer value chain from suppliers, brand owners, distribution channels and consumer insight.

By researching markets in a holistic way, Canadean’s research methodology enables clients to make informed, strategic decisions that are founded on robust and reliable data and market insights. Canadean specializes in online survey panels, qualitative and quantitative in-country research, industry analysis and consultancy.

Canadean’s dedicated in-country researchers and analysts have an industry background in marketing, market research, consulting and advanced statistical expertise. They are well positioned in the industries themselves and therefore, best placed to ask the right questions of the right people. This network of professional researchers stretches across more than 80 countries, enabling Canadean to conduct unique research via our trusted business communities.


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                 Sunil Sethia ssethia@globaldata.com