2015 Q2 Consumer Survey Data - South Africa - Flavors and Fragrances

2015 Q2 Consumer Survey Data - South Africa - Flavors and Fragrances
Biens de consommation
Avril 2015
Afrique du Sud
Type de Produit
Description du rapport

In Q2 2015 we surveyed 1,000 respondents in South Africa about their perceptions of fragrances and flavors. In this dataset they reveal what fragrances they associate with particular emotions and mindsets, as well as stating flavor preferences for 16 major FMCG categories.


- Learn what fragrances consumers associate with various emotions - helping you create products that tap into such values.

- Understand what flavor types consumers most prefer within 16 categories, and the individual flavors within those types that have the greatest appeal.

Reasons To Buy

- What fragrances do consumers associate with concepts such as indulgence, playfulness, and spirituality?

- What motivates consumers to experiment with new flavors?

- What is the appeal of various flavors across more than a dozen major FMCG categories?

Key Highlights

Full list of questions asked about ingredients in Canadean Consumer's 2015 Q2 global survey

Data provided in easy-to-use tables in Excel

Data provide

Table des matières

Description de l'éditeur

About Canadean

Canadean has long held a reputation with FMCG markets for providing specialist business information by conducting detailed industry and consumer research, supported by insightful value-added analysis. Canadean covers the entire spectrum of the consumer value chain from suppliers, brand owners, distribution channels and consumer insight.

By researching markets in a holistic way, Canadean’s research methodology enables clients to make informed, strategic decisions that are founded on robust and reliable data and market insights. Canadean specializes in online survey panels, qualitative and quantitative in-country research, industry analysis and consultancy.

Canadean’s dedicated in-country researchers and analysts have an industry background in marketing, market research, consulting and advanced statistical expertise. They are well positioned in the industries themselves and therefore, best placed to ask the right questions of the right people. This network of professional researchers stretches across more than 80 countries, enabling Canadean to conduct unique research via our trusted business communities.


Contact:  Partner Supportpartnersupport@globaldata.com

                 Sunil Sethia ssethia@globaldata.com